All trackers
Meta Pixel
Facebook/Meta advertising pixel for conversion tracking and retargeting.
Owned by
Meta Platforms Inc
Category
Advertising
Consent
Needs consentThis sets identifiers that follow visitors, so under GDPR and ePrivacy it needs consent before it loads.
Cookies it sets
Names, purpose and lifetime as we publish them in generated cookie policies.
| Cookie | Purpose | Duration |
|---|---|---|
| _fbp | First-party cookie used to store and track visits across websites for advertising, analytics, and measuring ad campaign effectiveness. | 90 days |
| _fbc | Stores Facebook click ID (fbclid) when a user arrives from a Facebook ad. Used for conversion tracking and attribution. | 90 days |
Domains we watch for
The scanner flags this tracker when a page requests any of these.
connect.facebook.netfacebook.com/trBuilt into Consentify
This one is a ready-made integration. Paste your ID into the dashboard and Consentify keeps it blocked until the visitor agrees, then loads it and writes it into your cookie policy for you.
View all integrationsNot sure what's running on your Meta Pixel site?
Scan it first and you'll know exactly which scripts need consent before you set up the banner. Takes about ten seconds.
- Results in about 10 seconds
- No account needed
- Shareable report link