Privacy laws, region by region
Cookies and tracking scripts are regulated differently across the world. Here is a plain-language guide to the laws that matter, the consent model each one expects, and how Consentify covers them with a single banner.
Europe
Prior opt-in consent. Nothing that tracks may load before the visitor actively agrees.
GDPR
The EU's core privacy law. Requires prior, informed, freely given consent before any non-essential cookie loads.
View guideePrivacy Directive
The original cookie law. Governs storing and reading data on a visitor's device across the EU.
View guideUK GDPR
The UK's post-Brexit version of GDPR, enforced by the ICO with the same opt-in standard.
View guideUnited States
Opt-out model. Sites must let visitors decline the sale or sharing of their data.
Brazil
LGPD mirrors the European approach with opt-in consent and data subject rights.
Canada
Meaningful consent before collecting personal data through cookies and scripts.
Cross-border tools
Technical standards that make consent work across analytics and advertising platforms.
Check your own site against this
The scan lists the scripts that run before consent, so you know what you actually need to block.
- Results in about 10 seconds
- No account needed
- Shareable report link
One banner, every region
Consentify applies the right consent model automatically. Free forever for one domain, no code required.
- 1 domain
- 5,000 pageviews/mo
- All integrations
- GDPR, CCPA and ePrivacy