All trackers
X (Twitter) Pixel
Twitter/X advertising pixel for conversion tracking.
Owned by
X Corp
Category
Advertising
Consent
Needs consentThis sets identifiers that follow visitors, so under GDPR and ePrivacy it needs consent before it loads.
Cookies it sets
Names, purpose and lifetime as we publish them in generated cookie policies.
| Cookie | Purpose | Duration |
|---|---|---|
| personalization_id | Identifies the browser across sites for ad personalisation and measurement. | 13 months |
| muc_ads | Used for ad measurement and conversion attribution. | 13 months |
| guest_id | Identifies the browser to X for advertising and conversion measurement. | 13 months |
| guest_id_ads | Identifies the browser to X for advertising and conversion measurement. | 13 months |
| guest_id_marketing | Identifies the browser to X for advertising and conversion measurement. | 13 months |
| _twpid | Identifies the browser to the X pixel for conversion measurement. | 13 months |
| _twclid | Stores the X ad click ID so a conversion can be attributed to the ad. | 13 months |
| _twsid | Session identifier used by the X pixel. | 13 months |
Domains we watch for
The scanner flags this tracker when a page requests any of these.
static.ads-twitter.comt.co/i/adsctanalytics.twitter.comBuilt into Consentify
This one is a ready-made integration. Paste your ID into the dashboard and Consentify keeps it blocked until the visitor agrees, then loads it and writes it into your cookie policy for you.
View all integrationsNot sure what's running on your X (Twitter) Pixel site?
Scan it first and you'll know exactly which scripts need consent before you set up the banner. Takes about ten seconds.
- Results in about 10 seconds
- No account needed
- Shareable report link