The _rdt_uuid cookie
_rdt_uuid is a cookie set by Reddit Pixel, from Reddit Inc. Stores a visitor ID used to attribute conversions to Reddit ad clicks.
Set by
Reddit PixelDuration
90 days
Category
Advertising
Needs consent
Yes
Does the _rdt_uuid cookie require consent?
_rdt_uuid is used for advertising, so under the GDPR and the ePrivacy rules it may only be set after the visitor has agreed. Showing a banner is not enough on its own: the cookie must not be set before the visitor clicks accept.
Does your site set _rdt_uuid before consent?
A free scan loads your site the way a new visitor sees it and lists every cookie that is set before anyone has said yes, _rdt_uuid included.
How to put _rdt_uuid behind consent
Remove the Reddit Pixel snippet from your site and add your Reddit Pixel ID under Integrations in Consentify instead. Consentify then loads Reddit Pixel only after the visitor has accepted advertising, so _rdt_uuid is never set before consent.
View all integrationsNot sure what's running on your Reddit Pixel site?
Scan it first and you'll know exactly which scripts need consent before you set up the banner. Takes about ten seconds.
- Results in about 10 seconds
- No account needed
- Shareable report link
Other cookies set by Reddit Pixel
| Cookie | Purpose | Duration |
|---|---|---|
| _rdt_cid | Stores the Reddit ad click ID so a conversion can be attributed to the ad. | 3 months |